Datenschutzerklärung

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is all data that can be used to identify you personally. Detailed information on data protection can be found in our privacy policy listed below this text.

Data collection on this website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find their contact details in the "Information on the Responsible Party" section of this privacy policy.

How do we collect your data?

Your data is collected, on the one hand, when you provide it to us. This may, for example, be data you enter in a contact form.

Other data is collected automatically or with your consent when you visit the website by our IT systems. This primarily includes technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you access this website.

What do we use your data for?

Some of the data is collected to ensure the website functions correctly. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to obtain information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time with effect for the future. Furthermore, you have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time with any questions about this or other issues relating to data protection.

Analysis tools and third-party tools

When you visit this website, your browsing behavior may be statistically evaluated. This is done primarily using so-called analysis programs.

Detailed information about these analysis programs can be found in the following privacy policy.

2. Hosting

We host the content of our website with the following provider:

IONOS

The provider is IONOS SE, Elgendorfer Str. 57, 56410 Montabaur (hereinafter IONOS). When you visit our website, IONOS records various log files, including your IP address. Details can be found in the IONOS privacy policy: https://www.ionos.de/terms-gtc/terms-privacy.

IONOS is used on the basis of Art. 6 (1) (f) GDPR. We have a legitimate interest in presenting our website as reliably as possible. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Order processing

We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required by data protection law, which guarantees that the personal data of our website visitors will only be processed according to our instructions and in compliance with the GDPR.

3. General information and mandatory information

Data protection

The operators of these websites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose.

We would like to point out that data transmission over the Internet (e.g., when communicating via email) may be subject to security gaps. Complete protection of data from access by third parties is not possible.

Note on the responsible body

The responsible body for data processing on this website is:

Weber Media Consulting UG (limited liability)
Herlingsburg 8
22529 Hamburg

Commercial Register: HRB 178651
Register court: Hamburg District Court
USt-IdNr.: DE358940227

Represented by:
Lucas Weber

Phone: +49 (0) 40 843 096 52
E-Mail: info@weber-media.com

The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Storage period

Unless a more specific storage period is specified in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you make a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., retention periods under tax or commercial law); in the latter case, deletion will occur once these reasons no longer apply.

General information on the legal basis for data processing on this website

If you have consented to data processing, we will process your personal data on the basis of Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR if special categories of data are processed pursuant to Art. 9 (1) GDPR. In the event of express consent to the transfer of personal data to third countries, data processing will also be carried out on the basis of Art. 49 (1) (a) GDPR. If you have consented to the storage of cookies or to access information on your device (e.g. via device fingerprinting), data processing will also be carried out on the basis of Section 25 (1) TTDSG. Consent can be revoked at any time. If your data is required to fulfill the contract or to carry out pre-contractual measures, we will process your data on the basis of Art. 6 (1) (b) GDPR. Furthermore, if your data is required to fulfill a legal obligation, we will process it on the basis of Art. 6 (1) (c) GDPR. Data processing may also be based on our legitimate interest pursuant to Art. 6 (1) (f) GDPR. The relevant legal bases in each individual case are explained in the following paragraphs of this privacy policy.

Note on data transfer to third countries that are not secure under data protection law and on transfer to US companies that are not DPF-certified

We use tools from companies based in third countries that do not have secure data protection laws, as well as US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). If these tools are active, your personal data may be transferred to these countries and processed there. We would like to point out that a level of data protection comparable to that in the EU cannot be guaranteed in third countries with unsafe data protection laws.

We would like to point out that the USA, as a safe third country, generally offers a level of data protection comparable to that of the EU. Data transfer to the USA is therefore permitted if the recipient is certified under the "EU-US Data Privacy Framework" (DPF) or has appropriate additional safeguards. Information on transfers to third countries, including the data recipients, can be found in this privacy policy.

Recipients of personal data

As part of our business activities, we work with various external parties. In some cases, this also requires the transfer of personal data to these external parties. We only pass on personal data to external parties if this is necessary to fulfill a contract, if we are legally obliged to do so (e.g. passing on data to tax authorities), if we have a legitimate interest in passing on the data pursuant to Art. 6 (1) (f) GDPR, or if another legal basis permits the data transfer. When using contract processors, we only pass on our customers' personal data on the basis of a valid contract for order processing. In the case of joint processing, a contract for joint processing is concluded.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. The legality of the data processing carried out up to the time of revocation remains unaffected.

Right to object to data collection in special cases and to direct advertising (Article 21 GDPR)

If data processing is based on Article 6 (1) (e) or (f) of the GDPR, you have the right to object to the processing of your personal data at any time for reasons related to your particular situation; this also applies to profiling based on these provisions. The respective legal basis on which processing is based can be found in this privacy policy. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 (1) GDPR).

If your personal data is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing purposes; this also applies to profiling insofar as it is associated with such direct marketing. If you object, your personal data will subsequently no longer be used for direct marketing purposes (objection pursuant to Art. 21 (2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or place of the alleged violation. This right of complaint is without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if technically feasible.

Information, correction and deletion

Within the scope of applicable law, you have the right at any time to obtain free information about your stored personal data, its origin and recipient, and the purpose of data processing, as well as the right to have this data corrected or deleted. You can contact us at any time with any questions about this or other issues relating to personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time to do so. The right to restriction of processing exists in the following cases:

If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. You have the right to request that the processing of your personal data be restricted while we verify your claim.
If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
If we no longer need your personal data, but you require it to exercise, defend or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of deleted.
If you have lodged an objection pursuant to Art. 21 (1) GDPR, your interests must be weighed against ours. As long as it is not yet clear whose interests prevail, you have the right to request that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, this data may – with the exception of its storage – only be processed with your consent or for the establishment, exercise or defense of legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the browser's address line changing from "http://" to "https://" and by the lock symbol in your browser's address bar.

If SSL or TLS encryption is activated, the data you send to us cannot be read by third parties.

4. Datenerfassung auf dieser Website

Cookies

Our website uses so-called "cookies." Cookies are small data packets and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.

Cookies can originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain third-party services within websites (e.g., cookies for processing payment services).

Cookies serve various functions. Many cookies are technically necessary, as certain website features would not work without them (e.g., the shopping cart function or displaying videos). Other cookies can be used to evaluate user behavior or for advertising purposes.

Cookies that are required to carry out electronic communication, to provide certain functions you have requested (e.g. for the shopping cart function) or to optimize the website (e.g. cookies to measure the web audience) (necessary cookies) are stored on the basis of Art. 6 (1) (f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing will take place exclusively on the basis of this consent (Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG); this consent can be revoked at any time.

You can configure your browser to inform you about the use of cookies and to only accept cookies on a case-by-case basis, to exclude cookies for specific cases or in general, and to automatically delete cookies when you close your browser. Disabling cookies may limit the functionality of this website.

You can find out which cookies and services are used on this website in this privacy policy.

Consent with compliance

Our website uses Complianz's consent technology to obtain your consent to the storage of certain cookies on your device or to the use of certain technologies and to document this consent in compliance with data protection regulations. The provider of this technology is Complianz B.V., Kalmarweg 14-5, 9723 JG Groningen, Netherlands (hereinafter "Complianz").

Complianz is hosted on our servers, so no connection is established to the servers of Complianz's provider. Complianz stores a cookie in your browser to assign the consent you have granted or revoked to you. The data collected in this way will be stored until you request deletion, delete the Complianz cookie yourself, or the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected.

Complianz is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 (1) (c) GDPR.

Calendly

On our website, you have the option to schedule appointments with us. We use the "Calendly" tool for booking appointments. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter "Calendly").

To book an appointment, enter the requested information and your desired date in the form provided. The data you enter will be used for scheduling, executing, and, if necessary, for follow-up. The appointment data will be stored for us on Calendly's servers. You can view their privacy policy here: https://calendly.com/privacy.

The data you enter will remain with us until you request its deletion, revoke your consent to storage, or the purpose for storing the data no longer applies. Mandatory legal provisions—in particular, retention periods—remain unaffected.

The legal basis for data processing is Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in scheduling appointments with interested parties and customers as easily as possible. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://calendly.com/pages/dpa.

Order processing

5. Analysis tools and advertising

Google Tag Manager

We use Google Tag Manager, provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. Google Tag Manager itself does not create user profiles, stores cookies, or perform independent analyses. It is used solely to manage and display the tools integrated through it. However, Google Tag Manager records your IP address, which may also be transmitted to Google's parent company in the United States.

Google Tag Manager is used on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and management of various tools on its website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

The company is certified according to the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified according to the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active

Microsoft Advertising

The website operator uses Microsoft Advertising. Microsoft Advertising is an online advertising program provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

Microsoft Advertising enables us to display ads in the Bing search engine or on third-party websites when users enter specific search terms into Bing (keyword targeting). Furthermore, targeted ads can be displayed based on user data available to Microsoft (e.g., location data and interests) (audience targeting). We, as website operators, can evaluate this data quantitatively, for example, by analyzing which search terms led to the display of our ads and how many ads resulted in corresponding clicks.

We use Universal Event Tracking (UET) from Microsoft Advertising on this site. This collects pseudonymized data to track the actions you perform on our websites after clicking on a Microsoft Advertising ad. UET collects your IP address (anonymized), device identifiers, information about device and browser settings, Microsoft Click ID (stored in a cookie), time spent on the website, which areas of the website were accessed, which ad brought you to the website, and the keyword clicked.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG. This consent can be revoked at any time.Die Datenübertragung in die USA wird auf die Standardvertragsklauseln der EU-Kommission gestützt. Details finden Sie hier: https://learn.microsoft.com/de-de/compliance/regulatory/offering-eu-model-clauses.

The company is certified under the EU-US Data Privacy Framework (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt0000000KzNaAAK&status=Active

Order processing

Matomo

This website uses the open source web analysis service Matomo.

With the help of Matomo, we are able to collect and analyze data about how our website visitors use our website. This allows us to find out, among other things, when and from which region each page was viewed. We also record various log files (e.g., IP address, referrer, browsers and operating systems used) and can measure whether our website visitors perform certain actions (e.g., clicks, purchases, etc.).

This analysis tool is used on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

IP anonymization

When analyzing with Matomo, we use IP anonymization. This means your IP address is shortened before analysis so that it can no longer be clearly assigned to you.

Cookieless analysis

We have configured Matomo so that Matomo does not store cookies in your browser.

Hosting

We host Matomo exclusively on our own servers, so all analysis data remains with us and is not passed on.

IONOS WebAnalytics

This website uses the analytics services of IONOS WebAnalytics (hereinafter: IONOS). The provider is 1&1 IONOS SE, Elgendorfer Straße 57, D – 56410 Montabaur. As part of the analyses with IONOS, visitor numbers and behavior (e.g., number of page views, duration of a website visit, bounce rates), visitor sources (i.e., which page the visitor came from), visitor locations, and technical data (browser and operating system versions) can be analyzed. For this purpose, IONOS stores the following data in particular:

Referrer (previously visited website)

Requested website or file

Browser type and version

Operating system used

Device type used

Time of access

IP address in anonymized form (used only to determine the location of access)

According to IONOS, data collection is completely anonymous, meaning it cannot be traced back to individual users. IONOS WebAnalytics does not store cookies.

The data is stored and analyzed on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the statistical analysis of user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

For further information on data collection and processing by IONOS WebAnalytics, please refer to the IONOS privacy policy at the following link: https://www.ionos.de/terms-gtc/datenschutzerklaerung/

Order processing

WP Statistics

This website uses the analytics tool WP Statistics to statistically evaluate visitor access. The provider is Veronalabs, Tatari 64, 10134, Tallinn, Estonia (https://veronalabs.com).

WP Statistics allows us to analyze the use of our website. WP Statistics records, among other things, log files (IP address, referrer, browser used, user origin, search engine used) and actions performed by website visitors on the site (e.g., clicks and views).

The data collected with WP Statistics is stored exclusively on our own server.

This analysis tool is used on the basis of Art. 6 (1) (f) GDPR. We have a legitimate interest in the anonymized analysis of user behavior in order to optimize both our website and our advertising. If corresponding consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

IP anonymization

We use WP Statistics with anonymized IP. Your IP address is shortened so that it can no longer be directly assigned to you.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites when users enter specific search terms into Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on user data available to Google (e.g., location data and interests) (audience targeting). We, as website operators, can evaluate this data quantitatively, for example, by analyzing which search terms led to the display of our advertisements and how many ads resulted in corresponding clicks.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG. This consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google Ads Remarketing

This website uses Google Ads Remarketing, a service provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to then display interest-based advertising to them in the Google advertising network (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google's cross-device features. This allows interest-based, personalized advertising messages tailored to you based on your previous usage and browsing behavior on one device (e.g., mobile phone) to also be displayed on another of your devices (e.g., tablet or PC).

If you have a Google Account, you can opt out of personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG. This consent can be revoked at any time.

Further information and the data protection regulations can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de.

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.Mit Hilfe von Google-Conversion-Tracking können Google und wir erkennen, ob der Nutzer bestimmte Aktionen durchgeführt hat. So können wir beispielsweise auswerten, welche Buttons auf unserer Website wie häufig geklickt und welche Produkte besonders häufig angesehen oder gekauft wurden. Diese Informationen dienen dazu, Conversion-Statistiken zu erstellen. Wir erfahren die Gesamtanzahl der Nutzer, die auf unsere Anzeigen geklickt haben und welche Aktionen sie durchgeführt haben. Wir erhalten keine Informationen, mit denen wir den Nutzer persönlich identifizieren können. Google selbst nutzt zur Identifikation Cookies oder vergleichbare Wiedererkennungstechnologien.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG. This consent can be revoked at any time.

For more information about Google Conversion Tracking, please see Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Meta Pixel (formerly Facebook Pixel)

This website uses the Facebook/Meta visitor action pixel to measure conversions. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and to optimize future advertising measures.Die erhobenen Daten sind für uns als Betreiber dieser Website anonym, wir können keine Rückschlüsse auf die Identität der Nutzer ziehen. Die Daten werden aber von Facebook gespeichert und verarbeitet, sodass eine Verbindung zum jeweiligen Nutzerprofil möglich ist und Facebook die Daten für eigene Werbezwecke, entsprechend der Facebook-Datenverwendungsrichtlinie (https://de-de.facebook.com/about/privacy/) verwenden kann. Dadurch kann Facebook das Schalten von Werbeanzeigen auf Seiten von Facebook sowie außerhalb von Facebook ermöglichen. Diese Verwendung der Daten kann von uns als Seitenbetreiber nicht beeinflusst werden.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG. This consent can be revoked at any time.

We use the advanced matching feature within the meta pixels.

Advanced Matching allows us to transmit various types of data (e.g., city, state, zip code, hashed email addresses, names, gender, date of birth, or phone number) of our customers and prospects that we collect through our website to Meta (Facebook). This activation allows us to tailor our Facebook advertising campaigns even more precisely to people who are interested in our offerings. Advanced Matching also improves website conversion attribution and expands custom audiences.

To the extent that personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its forwarding to Facebook. The processing by Facebook after forwarding is not part of the joint responsibility. Our joint obligations have been set out in a joint processing agreement. The wording of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for implementing the tool on our website in a way that complies with data protection law. Facebook is responsible for the data security of Facebook products. You can assert your data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward these to Facebook.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

You can find further information on protecting your privacy in Facebook’s privacy policy: https://de-de.facebook.com/about/privacy/.

You can also deactivate the "Custom Audiences" remarketing feature in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged in to Facebook to do so.

If you do not have a Facebook account, you can opt out of Facebook's usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

Facebook Conversion API

We have integrated the Facebook Conversion API on this website. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

Facebook Conversion API enables us to capture the website visitor's interactions with our website and pass them on to Facebook in order to improve advertising performance on Facebook.

For this purpose, the time of access, the website accessed, your IP address and user agent, as well as other specific data (e.g., purchased products, shopping cart value, and currency) are recorded. A complete overview of the data that can be collected can be found here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.

The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG. This consent can be revoked at any time.

You can find further information on protecting your privacy in Facebook’s privacy policy: https://de-de.facebook.com/about/privacy/.

Order processing

LinkedIn Insight Tag

This website uses the LinkedIn Insight Tag. This service is provided by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing by LinkedIn Insight Tag

With the help of the LinkedIn Insight Tag, we receive information about the visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyze the key professional data (e.g., career level, company size, country, location, industry, and job title) of our website visitors and thus better tailor our site to the respective target groups. Furthermore, we can use LinkedIn Insight Tags to measure whether visitors to our website make a purchase or take another action (conversion measurement). Conversion measurement can also be carried out across devices (e.g., from PC to tablet). LinkedIn Insight Tag also offers a retargeting function that allows us to show visitors to our website targeted advertising outside of the website. According to LinkedIn, this does not identify the advertising recipient.

LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser characteristics, and time of access). The IP addresses are shortened or (if used to reach LinkedIn members across devices) hashed (pseudonymized). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.

As website operators, we cannot assign the data collected by LinkedIn to specific individuals. LinkedIn will store the personal data collected from website visitors on its servers in the USA and use it for its own advertising purposes. Details can be found in LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis

If consent has been obtained, the use of the above-mentioned service is based exclusively on Art. 6 (1) (a) GDPR and Section 25 of the German Telemedia Act (TTDSG). Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 (1) (f) GDPR; the website operator has a legitimate interest in effective advertising measures, including social media.

Data transfer to the USA is based on the EU Commission's standard contractual clauses. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.

Objection to the use of LinkedIn Insight Tag

You can object to the analysis of user behavior and targeted advertising by LinkedIn using the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in their account settings. To prevent LinkedIn from linking data collected on our website to your LinkedIn account, you must log out of your LinkedIn account before visiting our website.

Order processing

6. Plugins und Tools

YouTube with enhanced privacy

This website embeds videos from the YouTube website. The website is operated by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of these websites that integrate YouTube, a connection to YouTube's servers is established. The YouTube server is informed of which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube in enhanced privacy mode. According to YouTube, videos played in enhanced privacy mode are not used to personalize your browsing experience on YouTube. Ads displayed in enhanced privacy mode are also not personalized. No cookies are set in enhanced privacy mode. Instead, so-called local storage elements are stored in the user's browser. These, similar to cookies, contain personal data and can be used for recognition. Details on enhanced privacy mode can be found here: https://support.google.com/youtube/answer/171780.

After activating a YouTube video, further data processing operations may be triggered over which we have no influence.

YouTube is used in the interest of providing an appealing presentation of our online offerings. This represents a legitimate interest within the meaning of Art. 6 (1) (f) GDPR. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

For more information about data protection at YouTube, please see their privacy policy at: https://policies.google.com/privacy?hl=de.

Vimeo without tracking (Do-Not-Track)

This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages featuring Vimeo videos, a connection to Vimeo's servers is established. This tells the Vimeo server which of our pages you have visited. Vimeo also receives your IP address. However, we have configured Vimeo so that Vimeo will not track your user activities or set cookies.

Vimeo is used in the interest of ensuring an appealing presentation of our online offerings. This represents a legitimate interest within the meaning of Art. 6 (1) (f) GDPR. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) GDPR; consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission's standard contractual clauses and, according to Vimeo, on "legitimate business interests." Details can be found here: https://vimeo.com/privacy.

Further information on how user data is handled can be found in Vimeo’s privacy policy at: https://vimeo.com/privacy.

Google reCAPTCHA

We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is designed to verify whether the data entered on this website (e.g., in a contact form) is being entered by a human or an automated program. To do so, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g., IP address, length of time the website visitor spends on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analysis runs entirely in the background. Website visitors are not notified that an analysis is taking place.

The data is stored and analyzed on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and SPAM. If corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) (a) GDPR and Section 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

For more information about Google reCAPTCHA, please see the Google Privacy Policy and the Google Terms of Service at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

7. Audio and video conferences

Data processing

To communicate with our customers, we use online conferencing tools, among others. The tools we use are listed below. If you communicate with us via video or audio conference over the internet, your personal data will be collected and processed by us and the provider of the respective conferencing tool.

The conference tools collect all data you provide/use to use the tools (email address and/or your telephone number). Furthermore, the conference tools process the duration of the conference, the start and end (time) of participation in the conference, the number of participants, and other "context information" related to the communication process (metadata).

Furthermore, the provider of the tool processes all technical data necessary to handle online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.

If content is shared, uploaded, or otherwise made available within the tool, this content is also stored on the tool providers' servers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.Bitte beachten Sie, dass wir nicht vollumfänglich Einfluss auf die Datenverarbeitungsvorgänge der verwendeten Tools haben. Unsere Möglichkeiten richten sich maßgeblich nach der Unternehmenspolitik des jeweiligen Anbieters. Weitere Hinweise zur Datenverarbeitung durch die Konferenztools entnehmen Sie den Datenschutzerklärungen der jeweils eingesetzten Tools, die wir unter diesem Text aufgeführt haben.

Purpose and legal basis

The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 (1) (b) GDPR). Furthermore, the use of the tools serves to generally simplify and accelerate communication with us or our company (legitimate interest within the meaning of Art. 6 (1) (f) GDPR). If consent has been requested, the use of the respective tools is based on this consent; this consent can be revoked at any time with future effect.

Storage period

The data we collect directly via the video and conference tools will be deleted from our systems as soon as you request deletion, revoke your consent to storage, or the purpose for storing the data no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no influence on the storage period of your data, which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.

Conference tools used

We use the following conference tools:

Google Meet

We use Google Meet. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Details on data processing can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Order processing

8. Own services

Handling applicant data

We offer you the opportunity to apply to us (e.g., by email, post, or via an online application form). Below, we will inform you about the scope, purpose, and use of your personal data collected during the application process. We assure you that the collection, processing, and use of your data will be carried out in compliance with applicable data protection laws and all other legal provisions, and that your data will be treated with the strictest confidentiality.

Scope and purpose of data collection

If you send us an application, we will process your associated personal data (e.g. contact and communication data, application documents, notes taken during job interviews, etc.) to the extent necessary to decide whether to establish an employment relationship. The legal basis for this is Section 26 of the Federal Data Protection Act (BDSG) under German law (initiation of an employment relationship), Article 6 (1) (b) GDPR (general contract initiation) and – if you have given your consent – Article 6 (1) (a) GDPR. This consent can be revoked at any time. Your personal data will only be passed on within our company to people who are involved in processing your application.

If your application is successful, the data you submit will be stored in our data processing systems on the basis of Section 26 BDSG and Article 6 (1) (b) GDPR for the purpose of implementing the employment relationship.

Data retention period

If we are unable to make you a job offer, if you reject a job offer, or if you withdraw your application, we reserve the right to retain the data you have submitted for up to six months from the end of the application process (rejection or withdrawal of the application) on the basis of our legitimate interests (Art. 6 (1) (f) GDPR). The data will then be deleted and the physical application documents destroyed. Retention is primarily for evidential purposes in the event of a legal dispute. If it is apparent that the data will be required after the six-month period has expired (e.g. due to impending or pending legal proceedings), deletion will only take place when the purpose for further retention no longer applies.

Longer storage may also take place if you have given your consent (Art. 6 (1) (a) GDPR) or if statutory retention periods prevent deletion.

Inclusion in the applicant pool

If we don't offer you a job, you may be included in our applicant pool. If you are accepted, all documents and information from your application will be transferred to the applicant pool so that we can contact you if suitable vacancies arise.

Inclusion in the applicant pool is based solely on your express consent (Art. 6 (1) (a) GDPR). Providing your consent is voluntary and has no connection to the ongoing application process. The data subject may revoke their consent at any time. In this case, the data will be irrevocably deleted from the applicant pool, unless there are legal reasons for retention.

The data from the applicant pool will be irrevocably deleted no later than two years after consent has been given.

Datenschutz­erklärung

1. Data protection at a glance

General information

Data collection on this website

Who is responsible for data collection on this website?

How do we collect your data?

What do we use your data for?

What rights do you have regarding your data?

Analysis tools and third-party tools

2. Hosting

IONOS

Order processing

3. General information and mandatory information

Data protection

Note on the responsible body

Storage period

General information on the legal basis for data processing on this website

Note on data transfer to third countries that are not secure under data protection law and on transfer to US companies that are not DPF-certified

Recipients of personal data

Revocation of your consent to data processing

Right to object to data collection in special cases and to direct advertising (Article 21 GDPR)

Right to lodge a complaint with the competent supervisory authority

Right to data portability

Information, correction and deletion

Right to restriction of processing

SSL or TLS encryption

4. Datenerfassung auf dieser Website

Cookies

Consent with compliance

Calendly

Order processing

5. Analysis tools and advertising

Google Tag Manager

Microsoft Advertising

Order processing

Matomo

IP anonymization

Cookieless analysis

Hosting

IONOS WebAnalytics

Order processing

WP Statistics

IP anonymization

Google Ads

Google Ads Remarketing

Google Conversion Tracking

Meta Pixel (formerly Facebook Pixel)

Facebook Conversion API

Order processing

LinkedIn Insight Tag

Data processing by LinkedIn Insight Tag

Legal basis

Objection to the use of LinkedIn Insight Tag

Order processing

6. Plugins und Tools

YouTube with enhanced privacy

Vimeo without tracking (Do-Not-Track)

Google reCAPTCHA

7. Audio and video conferences

Data processing

Purpose and legal basis

Storage period

Conference tools used

Google Meet

Order processing

8. Own services

Handling applicant data

Scope and purpose of data collection

Data retention period

Inclusion in the applicant pool

Datenschutzerklärung